People Who Build, Not Just Advise
ViZRR is a small, experienced team. We work directly with clients – no account managers in between. The people you speak with are the people writing code and designing systems.
The People Leading the Work
Nadine Petrolli
CEO and Founder
Background in product and AI strategy. Led AI rollouts for operations teams across retail and logistics. Focuses on client outcomes and overall direction.
David Morgan
Chief design officer
10+ years in ML engineering and infrastructure. Previously built NLP systems at scale for fintech platforms. Leads all technical architecture decisions.
Sarah Smith
Support manager
Manages project execution from kickoff to handoff. Ensures timelines are met, quality is upheld, and clients always know where things stand.
Specialists, Not Generalists
Each team member owns a specific domain. We don’t spread one person across five roles.
Nadine Petrolli
CEO and Founder
Background in product and AI strategy. Led AI rollouts for operations teams across retail and logistics. Focuses on client outcomes and overall direction.
David Morgan
Chief design officer
10+ years in ML engineering and infrastructure. Previously built NLP systems at scale for fintech platforms. Leads all technical decisions.
Sarah Smith
Support manager
Manages project execution from kickoff to handoff. Ensures timelines are met, quality is upheld, and clients always know where things stand.
Sarah Smith
Support manager
Manages project execution from kickoff to handoff. Ensures timelines are met, quality is upheld, and clients always know where things stand.
Nadine Petrolli
CEO and Founder
Background in product and AI strategy. Led AI rollouts for operations teams across retail and logistics. Focuses on client outcomes and overall direction.
David Morgan
Chief design officer
10+ years in ML engineering and infrastructure. Previously built NLP systems at scale for fintech platforms. Leads all technical decisions.
Sarah Smith
Support manager
Manages project execution from kickoff to handoff. Ensures timelines are met, quality is upheld, and clients always know where things stand.
Sarah Smith
Support manager
Manages project execution from kickoff to handoff. Ensures timelines are met, quality is upheld, and clients always know where things stand.
Team Roles Breakdown
We’re organised around disciplines that map directly to how AI projects are built – no artificial layers in between.
AI / ML Track
Responsible for model selection, fine-tuning, RAG pipeline design, and model evaluation. This team determines what the AI can do reliably before it ships.
Engineering Track
Responsible for APIs, integrations, deployment infrastructure, and front-end tooling. Connects the AI output to the client’s existing systems.
Product Track
Bridges client goals with technical delivery. Runs discovery workshops, translates requirements into specs, and manages timelines through to delivery.
Infrastructure Track
Manages the underlying infrastructure for every deployment. CI/CD, monitoring, security, and cloud cost optimisation. Makes sure what ships stays running.
Work Philosophy
We believe small, focused teams do better work than large, diluted ones. Everyone at ViZRR owns their domain. Communication is direct. Decisions are made by the people closest to the problem.
We don’t have layers of management between your problem and the people solving it. That’s how we stay fast and stay good.
Ownership culture
No handoff culture
Async-first communication
Continuous learning
Interested in Building Together?
Whether you’re a client looking for a trusted team or a builder looking to join one, we’d love to hear from you.


